Cindy Crawford, son Presley film Pepsi ad for Super Bowl

Presley-Gerber-Cindy-Crawford-superbowl

It is not clear which agency is behind the new ad or when it will run during the game.

Introducing the campaign will be a 30-second in-game ad called "This is the Pepsi" and will feature iconic celebrities of Pepsi's past and present, including a new take on the famous 1992 Pepsi Super Bowl advertisement starring Crawford and this time, also her son Presley Gerber.

Twenty-six years ago, a tank top-clad Crawford made major waves in the sexy commercial, which found her driving her red Lamborghini to a roadside vending machine to cool off with a can of Pepsi.

Check out the original 1992 Pepsi commercial with Cindy Crawford to the track of "Just One Look" by Doris Troy.

PepsiCo Inc.is devoting one of its coveted Super Bowl ads to its namesake soda brand and enlisting Cindy Crawford's help, as the beverage company tries to claw back some of its lost market share.

The handsome mother-son duo will be a part of the company's new "Pepsi Generations" campaign, which is "a celebration of the brand's rich history in pop culture for 120 years", according to a release. It includes her son, Presley Walker Gerber, as well as footage from Michael Jackson's memorable Pepsi commercial, The Associated Press reported.

Last year's tone-deaf ad portrayed Jenner as a rebel without a cause who hands a peace offering in the form of canned, carbonated sugar to a police officer at a protest.

Cindy Crawford's daughter, Kaia might be in the spotlight these days as her modeling career is taking off.

Photographed by fashion great Mario Testino, the effort features the 40-something Moss with the 20-something Hadid together for the first time, in an ad campaign it says emphasizes the luxury shoe brand's multi-generational appeal.

The Pepsi Super Bowl Halftime Show is headlined by superstar Justin Timberlake. "I am proud to play a role in this iconic pop-culture phenom and excited for fans to see our new take on the Pepsi spot during Super Bowl". Two young boys took notice to Cindy as she drove up in a sports auto, got out and flipped her hair, and walked to the soda machine to get a Pepsi. "2018 will be a year to celebrate the past while embracing the future; always reminding consumers to do what they love and have a little fun in their lives".

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