'Sweet Jesus' Ice Cream Prompts Christians to Call for Boycott

An ice cream parlor is facing criticism for its name Sweet Jesus. More

LifeSiteNews' John-Henry Westen told NBC affiliate KARE Channel 11 in Minneapolis on Monday that it's "disgusting" and a "shame" that a Canadian-based ice cream chain is misusing the name of Jesus in its company name. "Even if this were some innocent faux-pas, it would still be unacceptable!" the petition reads.

The brand, founded in 2015 by Andrew Richmond and Amin Todai, uses some religious imagery in their branding, but says their name is "an exclamation". We want them to consider how they have attacked the Christian community, and how they have attacked God. "But then when you see the material that they're presenting, it seems these guys are being very intentional in what they're doing and that's just insane".

A marketing expert told Toronto Sun that the name has hit the "sweet spot" when seen from a marketing perspective, meaning that it has succeeded in reaching out to customers it meant to target.

"A picture on their web site shows their ice cream in the place of Jesus in a Nativity Scene", claims the petition. The company also uses some biblical references for their combinations like "Hella Nutella" and "Red Rapture". They sit alongside other non-religiously-themed flavours such as Bounty Killah, Bangin' Brownie and cookies and cream. "Our aim is not to offer commentary on anyone's religion or belief systems", the company says. "Our own organization is made up of awesome people that represent a wide range of cultural and religious beliefs".

Another petition on Change.org requests a name change to the company, saying that if the mocking and blasphemous name of Sweet Jesus is allowed, it might lead to something more.

Almost 9,000 people have digitally signed the petition, 1,000 shy of its goal. The addition of CNF also extends the ice cream's shelf life and makes it more stable when subjected to changing temperatures.

"I'm all for ice cream". According to findings presented by the team of scientists at the 255th National Meeting and Exposition of the American Chemical Society, fibers harvested from leftover banana plants could be the key to thicker, slower-melting ice cream. Soft serve is great.

The Canadian ice cream company, which is expanding into the US, has sparked controversy among thousands of Christianity believers who think Christ is one sweet treat that just doesn't belong on a cone. The store's website says there are plans to open several more locations across Canada in the coming year.

Fortunately, it doesn't look like the shop owners are going to cave to the religious pressure and change their name.

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