Amazon Prime Day crash drives shoppers elsewhere

Amazon’s Prime Day continues to grow each year and the 2018 event was no different

In addition to its large e-commerce business, Amazon is known for its AWS cloud offerings, so it's somewhat surprising that its website failed to scale to meet the number of customers.

An Amazon spokesperson sent a statement that read, in part: "Prime Day sales in the U.S.so far are bigger than ever, in fact, the in the first ten hours Prime Day grew even faster, year-over-year, than the first ten hours last year". Pachter based his estimate on information the company did release, including that it shipped more than 100 million products and that small- and mid-sized businesses sold over US$1 billion worth of goods in the first 24 hours.

According to Amazon, the Fire TV Stick with Alexa Voice Remote and the Echo Dot were the two best selling items of the sale.

When Amazon started to have technical glitches during Prime Day, it raced to set up a lightweight landing page and cut off worldwide traffic to keep up, according to documents obtained by CNBC.

When is Amazon Prime Day 2018?

Just as few other retailers have invented a sale with the impact of Prime Day, few of them can afford to cut prices as sharply as Amazon does during Prime Day - a tactic which may help Amazon more than any of its marketplace sellers, as the company looks to boost the sales volume of its device ecosystem.

However, local retailers hurt by Amazon's arrival are commonly operating in categories of traditional strength for the United States giant, such as gaming, books and consumer electronics.

A record number of Prime members from 17 countries participated in Prime Day. Despite the rough start he is confident that sales were robust.

Globant VP of technology, Nicolás Ávila, saw Amazon Prime Day as a symbol of how Amazon transformed a great customer experience into a loyalty program.

You can also track the estimated delivery time so that way you'll know to be home, the next time the doorbell rings. Amazon Launchpad start-ups saw an average of 6X growth. Out of the 37 analysts surveyed in the past 3 months, 35 have a buy rating while 2 have a hold rating on the stock. He added, "Its earnings, which rose 26% last year, could more than double this year".

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