Best Buy bought the company behind senior-friendly JitterBug phone

A shopper exits a Best Buy Co. store at the Forum Buenavista mall in Mexico City Mexico

The big electronics retailer, Best Buy, has said that they will be acquiring the health tech company GreatCall for $800 million. It offers a combination of mobile products and connected devices tailored for aging consumers.

The acquisition may not seem like a natural fit for a retailer of TVs and computer gear.

"Now, we have a great opportunity to serve the needs of these customers by combining GreatCall's expertise with Best Buy's unique merchandising, marketing, sales and services capabilities", Best Buy chairman and CEO Hubert Joly said in the press release.

In other words, numerous customers who seek help from Best Buy's Geek Squad are also seniors who have difficulty setting up and maintaining home computers and Internet-connected appliances. GreatCall not only gives Best Buy more services to sell them, it offers the Geek Squad a broader customer base to reach out to. Features of GreatCall's devices include a one-touch connection to trained agents in the US who can put the user in touch with a caregiver, provide general concierge services, answer device-related questions, and dispatch emergency personnel.

The GreatCall devices will reportedly be part of Best Buy's new Assured Living unit, which sells connected products like smart doorbells and bed sensors to remotely monitor the well-being of grams and gramps.

GreatCall will maintain its San Diego headquarters, as well as its care centers in Carlsbad, California, and Reno, Nevada.

Great Call's CEO, David Inns, will remain in his position after the sale closes.

GreatCall has more than 900,000 paying subscribers using its services to stay independent longer. Moreover, a report from the Population Reference Bureau found that this very population is expected to increase by around 50 percent within the next 40 years.

What does Best Buy know that we don't??

"With Best Buy's 1,000 retail locations, deep e-commerce experience and the ability to service customers in their homes with Geek Squad, this is an incredibly powerful partnership that is going to take our mission to the next level", GreatCall's Inns said in a statement.

Related News:

  • Twitter CEO Jack Dorsey defends Alex Jones suspension on NBC News

    Twitter CEO Jack Dorsey defends Alex Jones suspension on NBC News

    Facebook , meanwhile, suspended him for 30 days and took down four of his pages, including two for his " Infowars " show. His Infowars account on Twitter was not affected, and was actively tweeting about the move on Wednesday.
    Can Rishabh Pant become India's Gilchrist?

    Can Rishabh Pant become India's Gilchrist?

    After joining his captain at the crease, Rahane first got into the damage-control mode and then took charge of Indian innings. India captain Virat Kohli hit 97, with Ajinkya Rahane adding 81 as the tourists recovered from a hard start on Saturday.
    Arsenal 'confident of new Aaron Ramsey deal'

    Arsenal 'confident of new Aaron Ramsey deal'

    Ramsey is willing to bide his time in negotiations in the knowledge he can extract a larger deal the longer he keeps talks going. Arsenal is confident that midfielder Aaron Ramsey will sign a new contract with the club despite interest from teams overseas .
  • PUBG Mobile exceeds 100 million downloads on Android and iPhone

    PUBG Mobile exceeds 100 million downloads on Android and iPhone

    For more information, please visit the official PUBG MOBILE accounts on Facebook , Twitter and YouTube . Moreover, PUBG Mobile also recently exceeded 14 million daily active users (DAU).

    Kevin Spacey’s First Movie Since #MeToo Earned Just $126 On Opening Day

    Ansel Elgort , Taron Egerton , Emma Roberts, Jeremy Irvine, Cary Elwes, Judd Nelson and Billie Lourd are also in the film. Following the allegations, Netflix removed Kevin from their political TV show House of Cards .
    Manchester City v Huddersfield: David Silva's baby steals show as City mascot

    Manchester City v Huddersfield: David Silva's baby steals show as City mascot

    A delighted Guardiola told Sky Sports: 'Last season Huddersfield played five at the back. "They don't rest. I don't know, now, what can happen but my feeling is that we can be a very good team.
  • Permafrost carbon leak could peak within a few decades

    Unlike shallow, gradual thawing of terrestrial permafrost, the abrupt thaw beneath thermokarst lakes is irreversible this century. Team members with the Alfred Wegener Institute (AWI) for Polar and Marine Research in Germany then used U.S.

    Kevin Spacey’s new movie makes just $126 on its opening day

    Following the publication of Rapp's story, many other men came forward to make more Sexual misconduct allegations against Spacey . Ansel Elgort , Taron Egerton , Emma Roberts, Jeremy Irvine, Cary Elwes, Judd Nelson and Billie Lourd are also in the film.
    Kansas Postal Worker Finds Giant Boa Constrictor Wrapped Around Mailbox

    Kansas Postal Worker Finds Giant Boa Constrictor Wrapped Around Mailbox

    Animal Control was called out to remove the python. "I've seen snakes here - but not one like that", he said. A postal worker discovered the out-of-place snake during his typical route Friday.
  • Research Links Long-Banned Insecticide DDT to Autism

    Research Links Long-Banned Insecticide DDT to Autism

    Previously, a study on rats found that DDE inhibits androgen receptor binding, which might cause autism in the rat model. But while the study found a link between autism and DDT exposure, it did not prove a cause-and-effect relationship.

    Former Man City winger sends his old team a warning about Liverpool

    "I think somebody who thinks like that, about a situation like that, is an a-hole, to be honest", Klopp told Sky Sports . The Special One has said City might be a rich club that signs the best players but they "cannot buy class".
    Heineken Champions Cup & Challenge Cup Fixtures Announced

    Heineken Champions Cup & Challenge Cup Fixtures Announced

    The 2018 Heineken Champions Cup fixtures have been released - and there are home starts for two of the three Irish provinces. . The Champions Cup and Challenge Cup finals will take place at St James' Park, Newcastle next May.

Most liked

Magnitude 6.6 quake hits North East of Raba, Indonesia - USGS
The quake destroyed more than 70 thousand houses, hundreds of schools and dozens of hospitals, as well as six bridges. It is reported by the national Agency for the elimination of consequences of natural disasters on Thursday, August 16.

How Far Will Lebron James and the Lakers go Next Year?
Steven Adams says LeBron James moving to the LA Lakers will spice up the NBA Western Conference this season. They're followed by Toronto and Philadelphia, with each team given 54.5 wins as their totals to bet on.

Redick shares chilling auto service experience
Redick said he turned and spotted a large blanket that was moving as it covered what appeared to be a box or cage. They demand the driver pull over, saying they saw a child or small woman in back, according to the hoopster.

Danny Cipriani charged with misconduct by RFU over Jersey assault
He was fined £2,000 and ordered by the court to pay £250 compensation for assault on a woman police officer . I'm mortified that I acted in the way that I did.

Jose Mourinho told Man United star doesn’t look like £30m signing
Antonio Valencia has spent nine seasons at Old Trafford and was named as the first choice captain for the majority of last season. Should he fail to win back the fans and some silverware, sacking him would be the only sensible thing to do.

Foreign object’ found by Mars rover a rock flake
The rover's batteries could have discharged so much power - and stayed inactive so long - that their capacity is reduced. Opportunity's team will strive to learn more about the state of the rover, its batteries, solar cells and temperature.

Satanists unveil Baphomet statue at Arkansas Capitol
The same man responsible for its destruction also destroyed the Ten Commandments monument in Oklahoma. The group have chapters all over the world - the largest of which is on Detroit, Michigan.

Contact lens found in woman’s eye after 28 years
But the contact lens had lodged itself into her eyelid and stayed there for nearly thirty years. Anyone who wears contact lenses knows how tricky they are to find if you drop them.

Burnley's Jack Cork curls in victor after vintage display from Joe Hart
But they made a brighter start on Thursday as Barnes hit the side-netting and Bardsley's powerful strike was well saved.

Ugandan police shoot driver, arrest singer-turned-politician
The alleged harassment of Ssentamu, however, has only boosted his popularity and led to calls for a presidential run in 2021. The MPs, according to police, are being charged with treason, one of them Kyagulanyi before the court martial in Gulu .

Both low and high carbohydrates in diet could lead to early death
On the contrary, people who were on a medium carb diet were at a lower risk of dying than their counterparts. Another important finding of the study is how the source of fat and protein affected mortality risks as well.

Jerry Jones says Cowboys 'optimistic' about Zack Martin injury, teammates not anxious
Center Travis Frederick did not play Saturday because of a shoulder injury. Martin limped to the sideline and did not return to the game.

Johnny Sauter wins at Bristol, clinches regular-season title
The win was Sauter's first at Bristol but his fifth overall of 2018 and garnered him the honor of regular-season champion. Sauter reassumed command with 69 to go and held the top spot for 45 laps before Nemechek got around Sauter in traffic.

Second West Nile case confirmed in Calhoun County, statewide total at 23
Mosquitoes have tested positive for the virus in other parts of Nevada, including last month in Clark County and Washoe County. While, DCHHS does not provide exact identifying information; the traps were collected near the northeast border of DeSoto.

Pound euro exchange rate: United Kingdom retail sales help GBP hold steady
Pound ( GBP ) Exchange Rates to Remain Unfazed by Rising Inflation Due to Cautious BoE Outlook? However, the result came in at a surprisingly strong 0.7%.